WORKSHOP: Rational Optimism - Being Better Than Before

  • Tuesday, February 16, 2021
  • 11:30 AM - 1:00 PM
  • via Zoom


  • ATD-RTA & TODN Members
    Contact your organization's administrator to obtain this year's partner code.

Registration is closed

CCEUs: 1 Core Competency; .5 Resource Development


Tuesday, February 16, 2021
11:30 am - 1:00 pm


A powerful combination of neuroscience, creativity, strategic entrepreneurship, and coaching make for a practical optimism that will help you to understand your strengths as a coach and how to apply these concepts to coaching clients in these turbulent times.


  • State how the brain works in optimal and suboptimal conditions, and how to bring mindfulness into coaching conversations
  • Engage clients in language choice and storytelling to enhance healing and creativity
  • Incorporate the importance of entrepreneurial creative thinking as a coaching tool
  • Consider "the new normal" as suboptimal language and instead advance the notion that we can have a "being better than before" mindset to cultivate new opportunities associated with the current and future disruptions that the new world will create

About the Facilitators: 

HEIDI HACKNEY coaches individuals to find and live their dream life. With an emphasis on brain science, her clients learn to harness their power, approach old problems with new perspective, and increase energy to create healthy behaviors and positive outcomes.   

Heidi holds a degree in Psychology/Gerontology and a Masters in Family Science. Heidi had a successful career in clinical research as a trainer, associate director, and as a consultant. Currently, Heidi plans and facilitates retreats and team building events, has a private coaching practice, and a speaking career.  This winter she adds ski instructor to her resume.

MARK TULLY spent over three decades in a corporate career, starting in his native United Kingdom, followed by living and working internationally in commercial leadership roles. Although a seasoned sales and operations executive, his passion for leadership and people development led Mark to building training and consulting ventures in the Middle East – it is through these ventures that he discovered the emerging field of Neuroscience in business. He now applies a neuroscience-based approach through consulting in organizational development, leadership, entrepreneurship, and education.

CARL NORDGREN has spent his career helping folks become their most creatively entrepreneurial selves. As an entrepreneur he founded 6 ventures and helped launch another dozen; he taught over 50 courses in Creativity and Entrepreneurship at Duke for 14 years; he works now with scientists and engineers, business and military leaders, entrepreneurs, and students. He is an award-winning novelist and his most recent book is Becoming a Creative Genius (again).

LOCATION:  Workshop will be held remotely via ZOOM


Members and Affiliates:  Free
Partners:  $5
Guests:  $10

Please contact us if you are interested in facilitating a program or have questions about events.


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